Barry McNamara  |  Published January 10, 2016

Gold Award

Monmouth Digital Viewbook earns top prize in marketing competition
Monmouth's digital viewbook received a Gold Award in the annual Education Digital Marketing Awards competition.
Monmouth’s digital viewbook received a Gold Award in the annual Education Digital Marketing Awards competition.
Throughout the college search process, prospective students receive a sea of information from a variety of institutions, and a goal for colleges is to provide those students with something distinctive.
  Monmouth College has done just that with its Monmouth Digital Viewbook, which received a Gold Award in the admissions website category of the annual Education Digital Marketing Awards competition. Designed by TWG Plus, a higher education marketing firm, it complements a hard copy viewbook that is mailed to prospective students.   “The digital viewbook allows us to present the story of the transformational Monmouth College student experience in another medium,” said Trent Gilbert, Monmouth’s vice president for enrollment management. “It meets students where they are in the digital world.”   Beginning by asking students if they are ready to “think anew” – the college’s new slogan that is drawn from President Clarence Wyatt’s inauguration address last spring – the viewbook is interactive. It allows prospective students to not only scroll through text, but also click on links or hover over many of the colorful photos for more information, an advantage over a traditional viewbook.   The Monmouth Digital Viewbook can be found at www.thinkmonmouth.com.   Headquartered in Austin, Texas, TWG Plus has won numerous creative awards for branding, publications, research and student search.   “Students know digital, and so do we,” reads the company’s website. “We reach students … on the devices they use, through multi-channel, integrated digital campaigns that are on-trend and speak their language.”   Sponsored by the Higher Education Marketing Report, the most widely-read publication for educational marketers, the Education Digital Marketing Awards recognize the best educational websites, digital content, electronic communications, mobile media and social media.
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Did you know?

  • <aside class="factoid-item"><div class="factoid-item-text"><p> Monmouth College offers several international trips each year during 2-week Scots Terms in January and May. Recently students have traveled to Botswana, Greece, Scotland, Japan, and more. </p></div><div class="factoid-item-links"><ul><li class="lw_related_urls"><a href="https://monmouthcollege.edu/offices/global-engagement/" target="_blank">Scots Term</a></li></ul></div></aside>
  • <aside class="factoid-item"><div class="factoid-item-text"><p> 98% of Monmouth graduates were employed or enrolled in graduate school within six months of graduation.</p></div><div class="factoid-item-links"><ul><li class="lw_related_page"><a href="/wackerle-center/career-services/" target="_blank">Career Preparation</a></li></ul></div></aside>
  • <aside class="factoid-item"><div class="factoid-item-text"><p> Monmouth College covers the cost for all current students to get a U.S. passport. Unlock access to over 198 different countries! We’ll even help with the paperwork :)</p></div><div class="factoid-item-links"><ul><li class="lw_related_page"><a href="/academics/study-abroad/" target="_blank">Study Abroad</a></li></ul></div></aside>
  • <aside class="factoid-item"><div class="factoid-item-text"><p> Monmouth College has an active Pipe & Drum Band. Each year on Scholar’s Day in April the bagpipers wake students up at 6:00 a.m. by playing in the residence halls!</p></div><div class="factoid-item-links"><ul><li class="lw_related_page"><a href="/academics/music/pipe-band/" target="_blank">Pipe Band</a></li></ul></div></aside>
  • <aside class="factoid-item"><div class="factoid-item-text"><p> We’re no stranger to winning. Last year the Fighting Scots won Midwest Conference championships in Football, Women’s Soccer, Women’s Basketball and Men’s Track and Field. </p></div><div class="factoid-item-links"><ul><li class="lw_related_urls"><a href="https://monmouthscots.com/" target="_blank">Fighting Scots</a></li></ul></div></aside>
  • <aside class="factoid-item"><div class="factoid-item-text"><p> Monmouth College is proudly test optional. Applicants may choose whether or to submit SAT or ACT scores for admission and scholarship consideration. </p></div><div class="factoid-item-links"><ul><li class="lw_related_page"><a href="/admission/apply/test-optional/" target="_blank">Test Optional</a></li></ul></div></aside>
  • <aside class="factoid-item"><div class="factoid-item-text"><p> 99% of Monmouth students received some type of scholarship or financial assistance.</p></div><div class="factoid-item-links"><ul><li class="lw_related_page"><a href="/offices/student-financial-planning/types-of-aid/scholarships/" target="_blank">Scholarships</a></li></ul></div></aside>
  • <aside class="factoid-item"><div class="factoid-item-text"><p> Monmouth College offers unique academic minors in Global Public Health and Global Food Security for students who want to use their education to address global challenges. </p></div><div class="factoid-item-links"><ul><li class="lw_related_page"><a href="/academics/global-public-health/" target="_blank">Global Public Health</a></li><li class="lw_related_page"><a href="/academics/global-food-security/" target="_blank">Global Food Security</a></li></ul></div></aside>
  • <aside class="factoid-item"><div class="factoid-item-text"><p> We offer a certified Peace Corps Preparation program that gives Peace Corps bound graduates a leg up in the application process.</p></div><div class="factoid-item-links"><ul><li class="lw_related_page"><a href="/academics/peace-corps-prep/" target="_blank">Peace Corps Prep</a></li></ul></div></aside>
  • <aside class="factoid-item"><div class="factoid-item-text"><p><strong>Monmouth College is the birthplace of the women’s fraternity movement. Pi Beta Phi, the first such collegiate women’s organization, was founded at Monmouth in 1867. It was followed three years later by Kappa Kappa Gamma. The two pioneering organizations today boast a total of 275 active chapters nationwide.</strong></p></div><div class="factoid-item-links"><ul><li class="lw_related_page"><a href="/student-life/sororities-fraternities/" target="_blank">Sororities & Fraternities</a></li></ul></div></aside>
  • <aside class="factoid-item"><div class="factoid-item-text"><p> Monmouth College has an educational garden and 6.7 acre farm. Students grow and harvest fruits and vegetables to sell at the local farmer’s market. </p></div><div class="factoid-item-links"><ul><li class="lw_related_urls"><a href="https://monmouthcollege.edu/academics/only-at-monmouth/educational-garden-farm/" target="_blank">Garden & Farm</a></li></ul></div></aside>